Luigi Giordano Azienda Agricola

In the picturesque village of Barbaresco, amidst the undulating hills of Piedmont's wine country, the story of Luigi Giordano Winery unfolds like a fine tapestry of tradition, vision, and dedication. Founded in the 1930s by Giovanni Giordano during a tumultuous era in Italian winemaking, this family-owned winery has weathered the test of time, evolving into a beacon of excellence under the stewardship of Luigi and his descendants.

Giovanni's bold decision to plant vines during a period of crisis laid the groundwork for the legacy that would unfold over the decades. It was his son, Luigi, who dared to defy convention by bottling their own wine in 1958, a time when the notion of establishing an official appellation in Barbaresco was still in its infancy. This audacious move marked a pivotal moment in the family's journey, setting them on a path of independence and innovation that continues to define their winemaking philosophy today.

Luigi's unwavering commitment to quality and authenticity permeates every aspect of the winery's operations. Teaming up with his daughter Laura and grandson Matteo, they produce timeless wines from vineyards nestled in some of Barbaresco's most esteemed crus, including Asili and Montestefano. Their hands-off approach to winemaking, characterised by elegance and finesse, reflects a deep respect for the land and its bounty.

Over the years, the winery has expanded its vineyard holdings to encompass seven hectares across prestigious crus like Montestefano, Asili, Ovello, Ronchi, Cars, and Cavanna. Here, indigenous varieties such as Nebbiolo, Barbera, and Arneis thrive, each expressing the unique terroir of their legendary hills.

Laura and Matteo, inspired by the legacy of their forebears, have assumed leadership roles within the winery, infusing it with a dynamic and regenerative spirit. Theirs is a vision that honours tradition while embracing innovation, ensuring that each vintage and vineyard is interpreted with precision and care.

At the heart of Luigi Giordano Winery lies a deep reverence for the land and its heritage. Theirs is a story woven into the fabric of Barbaresco, rooted in respect, vision, and trust. As they look to the future, their goal remains unchanged: to encapsulate the essence of their territory in every glass, preserving a legacy that spans generations.

In the cellar, where the fruits of their labor take shape, tradition meets modernity. Vinification follows classic methods, with vessels of steel, concrete, and wood used to highlight the distinct characteristics of each vineyard. From the renowned Nebbiolo of Barbaresco to the lesser-known varieties like Dolcetto and Freisa, every wine tells a unique story of its origins.

The journey of Luigi Giordano Winery is a testament to the enduring power of family, tradition, and love for the land. With each bottle they produce, they pay homage to the generations that came before them while forging a path forward guided by passion, innovation, and a deep respect for nature's bounty.